Client Story: Good Healthcare Group

1 min. readlast update: 08.24.2024

Client:

Good Healthcare Group

Situation:

Establishment of a new key account management to better develop exitisting clients.

Solution:

Create a new transversal KAM unit with representatives from the business units.
Step 1: Setup KAM in the organisation
Step 2: Hire specialized personnel

Twist:

The new KAM unit helped to clear up responsibilities for existing roles, e.g. by differentiating "KAM", "project lead" and "project manager"and gave each business unit a new and powerful purpose. 

 

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